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Varna Free University Initiates Presentation of Innovative Digital Solutions to Promote Varna as a Tourist Destination


Varna Free University initiated the introduction of innovative digital solutions for the promotion of Varna as a tourist destination.

 The meeting is part of the project "Interactive Cities: Effective City Management through Digital Tools, Social Media and Consumer-Generated Content" under the URBACT III program, where the University is a contractor.



The competition for business projects under the activity "Opening up new perspectives and upgrading the qualification of the branch organizations in the field of tourism" will be held on November 14, 2017, at 14.00 in Varna Hall of the Municipality of Varna.

Within the framework of the competition, companies, individuals and teams have the opportunity to present their projects for digital information and/or marketing services, promoting Varna as a tourist destination.


Projects must meet the following requirements:

  • To present a new innovative product (service) which is either in the process of implementation or put into operation no earlier than a year before its submission in the competition;
  • The presented product (service) to have the effect of improving the information environment in Varna and the region in terms of the offered tourist product (service), including tourist, cultural, sports and other objects and events, business environment, etc.

A description of the project must be submitted in writing on the day of the event and the project should be presented on site within 7 minutes. The presentation (description) should cover the following main points:

  • Nature and objectives of the project;
  • Project target groups - scope and volume;
  • Technological basis for the realization of the project;
  • Stages of implementation, clearly defining the stage at which the project is currently in progress (the project must at least be at the dynamic prototype stage);
  • Innovation of the offered product (service);
  • Analysis of user opinions (potential users);
  • Financial parameters of the project (business model for realization and financial sustainability);
  • Related projects and/or organizations supporting the project;
  • Prospects for development.


The winner of the contest will receive a prize of 1,000 lv. for the development of the project.

Participation requires registration - https://goo.gl/zSFA81

by ВСУ Черноризец Храбър