About VFU "Chernorizets Hrabar"


For yet another year VFU "CHERNORIZETS HRABAR" provided its students of the Master’s degree programs in Advertising and Public Relations in Business Management and Marketing and Public Relations in Education, Science and Culture with the opportunity to implement an internship.




From 05 to 08 June 2017, in Sofia, the students had meetings and discussions with representatives of state institutions, national media and heads of their PR departments.



Master’s degree students were acquainted with the activities of the Press Centers of the National Assembly, the Council of Ministers, the Presidency of the Republic of Bulgaria, the Bulgarian Industrial Association, the National Statistical Institute, and the Public Communications Directorate at the Bulgarian National Television and Bulgaria on Air TV.



The PR experts of the state institutions told about the nature of their work, showed emblematic places and halls. The students noticed that each of the institution has a visually established profile and characteristic features.

The subsequent meeting was exciting. Once in the past a residence of Todor Zhivkov, today the impressive building of the National Museum of History welcomed the students for a talk with Prof. Bozhidar Dimitrov. The lecture and discussion were on Media Mythologization of Realities.



The students gained invaluable experience and received practical advice by Ani Alashka - Head of Public Relations at the Bulgarian Industrial Association - an institution that annually receives trainees and gives them the opportunity for the first steps in a real working environment, as well as by the PR experts Lyubomir Blatski from the National Statistical Institute and Nadya Kantereva, PhD. 



The students had the opportunity to compare and to feel the difference between public and private TV. They participated in an interesting discussion with the BNT 2 news team, part of the Profession Journalist campaign and live broadcast on the Facebook's page of the TV as well as on airtime broadcast on Bulgaria on Air TV.





The general opinion of the Master’s students is that the implemented internship is a great initiative taken by VFU "Chernorizets Hrabar" and they expressed their gratitude for the well-organized internship.

The future PR consultants got a real idea of this specific profession.

by ВСУ Черноризец Храбър